As we step into the spring, a season that traditionally symbolises renewal and rebirth, our environment tells a different story, one of pressing ecological concerns and a critical need for systemic change. The emergence of the circular economy alongside the rampant practice of greenwashing by corporations and governments highlights a stark contradiction. While outwardly promoting eco-friendly initiatives, the reality of their operations often leads to further depletion of our planet's resources. This practice isn't just misleading; it stands as a significant barrier to true sustainability and purpose-driven innovation.
Lisa Durante reports
In today's world, dominated by an unregulated 'take-make-dispose' economy, the environmental impact is unsustainable and glaringly evident. Our rivers, seas, soil, and glaciers are polluted at an alarming rate, pushing us closer to ecological bankruptcy. The broad and ineffectual solutions offered by those in power fail to address the root problem: a system designed for short-term gains, disregarding the long-term consequences on both humanity and the planet.
Alarmingly, the top 1,000 corporations, along with government entities, account for over 90% of global emissions. It's increasingly clear that expecting these institutions to solve the problems they have contributed to is unrealistic. Their vested interests and entrenched power structures have rendered traditional approaches ineffective, pointing to the need for community-driven initiatives as the most viable path forward.
The Holistic Path to Wellness & Environmental Sustainability
In the midst of these challenges, there is a growing movement towards practices that promote both personal health and environmental sustainability. For instance, the combination of breathwork, movement, and mindfulness stand out for their profound benefits, representing a holistic approach to wellness that aligns with these principles. How? By counterbalancing frenetic consumption in favour of creating value, community and impact through meaningful experiences, rather than the mere acquisition of ‘stuff.’
From Yoga, Qi Gong and Naturopathy, the list of practices, processes and trending group activities in this area are many; drawing from ancient wisdom traditions infused by contemporary flair. Take Breathwork for instance. "Breathwork is a powerful tool for both stress reduction and energetic upgrade, improving emotional regulation, and enhancing cognitive function," explains Berkan Cokdegerli, accredited Breathwork master. Studies have shown that regular breathwork can significantly lower cortisol levels, fostering a sense of calm and creativity.
Or somatic movement, as Ricky Brown, an experienced Osteopath and Physiotherapist, advocates. "It’s not just about physical health but also about mental alacrity and establishing a deeper connection with our environment." Gentle, mindful exercises like tai chi are linked to improved mental health, increased physical strength, and better cardiovascular endurance, encouraging a more vibrant lifestyle where there is less reliance on ‘having’, but greater focus on ‘being.’
Such mindfulness practices, including meditation of various sorts, are now in the mainstream and have been associated with numerous health benefits, such as reduced anxiety and depression symptoms, improved focus, and better overall mental health.
By promoting a state of active, open attention to the present, mindfulness allows individuals to engage more consciously with their choices, including those impacting the environment. Uniting these group practices within the context of gatherings in evocative locations seems to be the way forward for both individual wellness tourism, and also companies seeking team-building experiences that embrace somatic expression and proven stress-busting, endorphin-raising activities.
When it comes to curating meaningful events dedicated to lifestyle enhancement and wellbeing, Ras Al Khaimah's emergence as a wellness destination is evidenced by the emirate attracting a record 600,000 tourists in the first half of 2023. Providing the perfect backdrop for such conscious hospitality are retreat locations, such as Nirvana Retreat in Ras Al Khaimah http://www.nirvanarak.com. Offering the perfect setting for those curious to connect to fresh ways of living to engage in these holistic practices.
Surrounded by natural beauty, horses and other exotic animals, the 22-acre property with 45 rooms which boasts substantial off-grid implementation provides a sanctuary for guests to reconnect with themselves and the environment, fostering a deeper appreciation for sustainable living.
Reflecting on the ethos of Nirvana Retreat, Ralitza Ivanova, one of the founders of the Lighthouse Trust https://www.trustlighthouse.com/ the holding group of this boutique eco haven says, "We envisaged this resort as the first in a series of meticulously selected properties regionally and worldwide emerging as a paradise for holistic wellbeing. Deeply intertwined with the natural world, this sanctuary is dedicated to the rejuvenation of body, mind, and spirit through a harmonious blend of time-honoured healing wisdom and contemporary practices.”
After having hosted a weekend staycation there, aptly entitled ‘Breathwork, Movement & Mindfulness’, I can see how it offers a journey of self-discovery, where guests engage in a variety of activities, from farming and equestrian interactions to yoga, meditation, and nature-infused therapies, all guided by expert gurus and health professionals. Embracing a Satvik lifestyle, the retreat also advocates for a vegetarian diet rich in vitamins and proteins, endorsing vitality, mindfulness, and a sustainable way of living.
In a reflective moment following the event, Ralitza added, "At the heart of Lighthouse and all our initiatives, is the core value of 'life' - a life that's sustainable, rooted in nature, and of quality beyond mere quantity. Our commitment leans heavily towards initiatives that bring us closer to nature, aiming for a net 'zero carbon' footprint on our beloved Planet Earth. It's our firm belief that businesses with a 'zero carbon' footprint not only can but must be profitable and self-sustaining. This independence from charities and fluctuating corporate support is crucial as commitments evolve over time. Our mission is to cut down pollution through realistic targets, kindle awareness amongst the public, and collaborate with governments and large corporations. This tripartite approach, we believe, is our pathway to achieving the sustainability goals we've set."
Forging a Sustainable Path Forward
Achieving a truly sustainable future requires a coordinated, network-powered movement that goes beyond isolated efforts. By leveraging technological breakthroughs, rethinking consumption patterns, and increasing corporate accountability, we can gradually reshape our economy to better serve both the planet and its inhabitants.
"In the vanguard of transforming the essence of hospitality, we at Lighthouse are pioneering innovations and technological advancements to not only meet our sustainability goals but to set new benchmarks”, explains Dr. Moobi Alwright, Program Director for Sustainability Initiatives, who is responsible for forging paths that redefine what the industry stands for.
Through the integration of energy-saving infrastructure, the application of waste minimising technologies, and the provision of environmentally conscious guest experiences, the overall dedication lies in harmonising luxury with sustainability.
He concluded by saying, “We invite you to join us on this pivotal journey, where each step towards eco-friendliness marks a significant leap towards a healthier Earth."
AI-powered platforms like https://symviosis.co/home# created by social impact visionaries https://fvtura.com/ also play a critical role in bringing together founders, investors, and supporters dedicated to purpose-driven innovation. Though the challenge is immense, our collective potential to enact meaningful change is even greater.
As we enjoy the renewal that spring brings, let us also commit to practices that ensure the preservation of this beauty for future generations. Embracing holistic wellness practices and advocating for systemic economic changes can contribute to a world where sustainability and well-being are intrinsically linked, ensuring a healthier planet for all.